Press Release: 2/1/2013 – Slingshot Sports, LLC Separates with Ruben Lenten.
Slingshot Sports has separated with Ruben Lenten. According to Slingshot Team Manager Mauricio Abreu, “Slingshot has always been a brand that builds both leaders and champions, but we don’t buy them. It is an end of a great era – a time when our products and Rubens riding literally took the sport to the highest level possible today. We are now looking forward to kiteboarding’s next era of champions to take the sport beyond what we are currently capable of.”
According to Jeff Logosz Slingshot CEO “Ruben has been a part of our family since he was only thirteen. We have deep-seated roots with Ruben as we have watched this kid grown into a man and transform the realm of possibility in our sport. On behalf of the entire global Slingshot family we wish Ruben the best in achieving his dreams. “
With the end of an Era comes a new chapter for kiteboarding with new faces and new possibilities. Slingshot has always had a firm belief that eventually “Youth Serves.” The company is excited about the opportunity to build a new Youth Brigade and support them in their dreams of advancing kiteboarding to the next level.
Slingshot is deeply committed to the Fuel and the hardcore riders that have made this kite a legacy. Over the last 14 years the Slingshot crew has dedicated endless time and effort channeling their passion for Watersports to people throughout the world. Established in 1999, Slingshot Sports LLC has worked diligently to establish a solid reputation in the Kiteboarding, Wakeboarding and Standup Paddle markets by manufacturing high-quality products through innovative construction and design standards, and presenting an image that is unique, edgy and young.
The Slingshot vision is steadfast and the company will continue to innovate legendary products for riders who have incredible dreams. Stay tuned – Slingshot’s track record of creating champions is unrivaled. You won’t want to miss the excitement that is sure to accompany this next era.
Pictures from Redbull.co.za images (c) Kolesky / Nikon / Red Bull Content Pool)